As briefly as we can describe it, XSP& is three hours of intense company soul-searching and one-on-one brand consulting. It’s three hours of focusing on your specific need that will help your company grow…or expand, if you will.
For years we’ve been working with clients who have a hard time figuring out where to start. There are so many marketing ideas and tools that it’s hard to know where to begin. Do I need a website, a brochure or a logo? Forget all that for now. The big questions are:
1. Is my message clear and concise or is it all over the place?
2. How am I different from the competition?
3. Is my message inconsistent with the deliverables?
If you’ve asked yourself any of those questions, you’ve faced a brand challenge at one point or another.
The XSP& program is conducted by the founding principals of SOZO | Pivotal:
